Krissy Vann | Host, All Things Fitness and Wellness
EGYM and HYROX have announced a strategic partnership aimed at making official HYROX training content more accessible through fitness operators' existing digital platforms.
The first initiative under the partnership is HYROX Training+, a digital training offering that allows gyms to integrate official HYROX workouts, training plans and instructional content directly into their member apps. EGYM is the first platform to bring the offering to market.
Developed in collaboration with ONE FIIT and built around the HYROX365 training ecosystem, HYROX Training+ includes structured training plans, on-demand workouts, follow-along sessions, guided exercise instructions and progression-based programming.
The offering is designed to support members preparing for HYROX competitions throughout the year, whether training independently on the gym floor, participating in group classes or working out at home.
For fitness operators, the integration provides an opportunity to expand their digital programming without introducing another standalone app or changing existing systems. Members can access HYROX content through the same branded app they already use.
The partnership is already being put into practice in Germany. On October 1, 2026, Fitness First launched HYROX Training+ through its EGYM-powered member app across more than 220 clubs, providing an early example of how the offering can be deployed across a large fitness network.
“EGYM stands for an open ecosystem that strengthens operators’ existing offerings,” said Tino Tsolakis, VP Partner Relations. “With HYROX Training+, we integrate a strong training concept directly into the Fitness First app, with no additional app and no system change for members. This creates a digital offering that fits the brand and setup of the operator.”
The partnership comes as HYROX continues to expand its presence in the fitness industry, with its competition format creating opportunities for gyms to engage members through structured training and event preparation.
By bringing official programming into existing member apps, the companies are extending the HYROX training experience beyond competition events and into year-round fitness routines.
“Fitness First shows how HYROX Training+ can be integrated into the everyday life of a large club group,” said Douglas Gremmen, Chief Growth Officer and Board Member at HYROX. “Together with EGYM and ONE FIIT, we bring official HYROX workouts and structured training plans directly into the operator’s app. This makes preparing for HYROX competitions accessible to members all year round.”
The launch represents the first phase of the EGYM and HYROX partnership. Both companies plan to focus on expanding the integration of HYROX Training+ into operators' existing digital platforms, with additional developments expected to be announced in future phases.
