Europe’s fitness market reached 75.5 million members and €39.1B in revenue in 2025, with growth driven by expanding gym networks, rising demand, and increased M&A activity.

Explore the key findings from the 2024 European Health & Fitness Market Report by Deloitte and EuropeActive, detailing the industry's robust recovery in 2023 with increased revenues, memberships, and club expansions. Discover emerging trends and market insights.