Anytime Fitness to Open First Saudi Arabia Location by Spring 2026
Krissy Vann | Host, All Things Fitness and Wellness
Anytime Fitness is stepping into one of the fastest-growing fitness markets in the world. The global franchise has announced plans to open its first club in Saudi Arabia by spring 2026 through a new master franchise agreement with Riyadh-based ABFit. The move reflects the country’s ambitious Saudi Vision 2030 goals to enhance health, wellbeing, and quality of life while underscoring Anytime Fitness’s strategy to expand its international footprint.
The deal, announced by Purpose Brands LLC, marks a significant milestone for the brand as it continues to strengthen its global presence and support growing demand for accessible fitness solutions across the Middle East.
The first Anytime Fitness club is scheduled to open in Riyadh by spring 2026, with at least 60 additional locations planned over the following six years. The expansion will include both women’s and men’s branches in major cities across the Kingdom.
“We are thrilled to bring the Anytime Fitness brand to the Kingdom of Saudi Arabia,” said Raed Alarabi Alharthi, investor partner and general manager, ABFit. “Health and fitness are key components of The Saudi Vision 2030 goals, and we are proud to make this investment and expand access to fitness services across the Kingdom.”
Asem Abu Eisheh, CEO of Anytime Fitness Saudi Arabia, said the timing supports the country’s growing focus on health promotion. “The Ministry of Health offers numerous nutrition and physical activity initiatives to support healthy lifestyles; the Ministry of Sports works to increase the percentage of individuals who engage in regular physical activity; and the Ministry of Investment encourages investments in the fitness sector, creating an attractive environment that supports sustainable growth,” he said. “Working together with these initiatives and continuous efforts from government entities, we look forward to growing a thriving base of Anytime Fitness clubs that help all people across the Kingdom live stronger, healthier and longer lives.”
The agreement expands Anytime Fitness’s footprint to 49 countries and territories, supporting its network of more than 5 million members. The brand offers personalized coaching, nutrition, and recovery services within its clubs.
“As we move with intention to expand the ways Anytime Fitness helps people with their personal health and wellness journeys, this agreement with ABFit and the vote of confidence from the Kingdom is something we deeply respect,” said Stacy Anderson, global president of Anytime Fitness. “We strongly believe in the double-digit growth forecasts for the 6.3 trillion dollar global wellness economy over the next decade, and investments like those being made by the Kingdom are crucial to help ensure we evolve health and wellness in ways that are more accessible for people and communities worldwide.”
The move also strengthens Purpose Brands’ portfolio in Saudi Arabia, joining Orangetheory Fitness, which already operates in the Kingdom.
