NFL quarterback Josh Allen has been named Therabody’s first-ever Performance Advisor, expanding his longtime partnership with the wellness tech company to include product development, athlete education, and a new national campaign.

Xponential Fitness announces a partnership with the Los Angeles Rams as the Proud Fitness Partner of the NFL team. Explore how this collaboration introduces diverse fitness concepts to the Rams' fanbase, including Club Pilates, Pure Barre, CycleBar, and more. Discover the focus on well-being and community-building as this partnership extends beyond fitness and sports. Learn about upcoming initiatives and engagement opportunities in the greater Los Angeles area.