PVOLVE launches a New Year campaign with Jennifer Aniston focused on mindset, consistency, and clinically backed movement designed for long-term strength and mobility.

Zumba launches a global New Year campaign centered on the power of music, showing how the right song can drive motivation, endurance, and consistent fitness results.

Barry’s announces leadership transition as it plans to double its global footprint. Joey Gonzalez becomes Executive Chairman, while JJ Gantt steps in as CEO to lead the next phase of strategic growth.

Zumba Cruise returns in 2026 after a seven-year break, offering a branded fitness experience at sea with top instructors, themed workouts, and global community engagement aboard the Norwegian Pearl.

Zumba and Noom announce a strategic partnership to enhance health and fitness, offering exclusive premium Zumba content to Noom members and providing Zumba instructors with opportunities to become Noom Mindset Coaches.

Discover the new Zumba® and Samsung Health partnership, bringing dynamic dance fitness classes to your digital wellness journey. Access exclusive workouts for all fitness levels and enhance your active lifestyle with custom Zumba music. Learn how this collaboration addresses the physical inactivity crisis through engaging, connected fitness solutions.

Discover the new Zumba® App, bringing the world of dance fitness to your fingertips. Enjoy on-demand classes, top instructors, and a hybrid workout experience designed for every fitness level. Dive into the future of fitness with Zumba's digital innovation.