VASA Fitness closed 2025 with seven new club openings, 335,000 new members, and $30M in investments, expanding to 68 locations nationwide.

Planet Fitness launches a $1 down, $15/month summer promotion amid rising temperatures. Backed by consumer survey data, the campaign highlights climate-controlled gyms, free teen access, and value-driven membership perks.

Performance Equity Management renews its investment in EoS Fitness following the brand’s acquisition by TSG Consumer Partners. Backed through PEM’s latest fund, the deal highlights confidence in EoS’ growth as a leading HVLP gym operator in the U.S.