Latest Fitness and Wellness Industry News
Apple Music and UMG Roll Out Sound Therapy for Focus, Relaxation and Sleep
Apple Music and Universal Music Group launch Sound Therapy, a wellness-focused audio collection using sound waves and reimagined tracks to support focus, relaxation, and sleep.
24 Hour Fitness Secures $305 Million in Refinancing to Support Long-Term Strategy
24 Hour Fitness closes $305M financing from TCW to address debt maturities and support long-term strategy amid ongoing operational improvements.
House Tax Package Gains Fitness Industry Backing with Inclusion of Physical Activity Provision
The House tax bill includes a PHIT Act provision recognizing exercise as preventive care, earning support from the Health & Fitness Association.
Private Equity Firm TSG Backs EōS Fitness as Membership Tops 1.5 Million
EōS Fitness is acquired by TSG Consumer Partners as membership surpasses 1.5 million and expansion plans target 250 locations by 2030.
UFC GYM and Habit Burger Serve Up a Bold Marketing Play with ‘Hot Dads’ Campaign
UFC GYM and Habit Burger launch a playful marketing campaign with a Hot Dads calendar tied to a new chargrilled salad lineup.
Planet Fitness Closes Q1 With 20.6M Members, Plans for Tariff Impact
Planet Fitness ended Q1 2025 with 20.6M members and $276.7M in revenue, while preparing mitigation plans to limit impact from potential tariff changes.
Xponential Fitness Reports Q1 2025 Sales Growth but Faces Revenue Decline
Xponential Fitness reports Q1 2025 sales growth but posts revenue decline and net loss amid rising legal costs and revised studio opening guidance.
WHOOP Unveils New Devices with Expanded Health Tracking
WHOOP launches 5.0 and MG wearables with new health features including ECG, blood pressure insights, and physiological age tracking, aiming to meet growing demand for personalized health data.
Life Time Sees Strong Start to 2025 with Higher Revenue and Membership Growth
Life Time reports strong Q1 2025 results with $706M in revenue, 3% membership growth, and improved cash flow. Get the full financial breakdown and updated outlook.
WeightWatchers Files for Bankruptcy Amid Ozempic Era, Focuses on Telehealth
WeightWatchers files for bankruptcy to eliminate $1.15B in debt as it shifts focus to telehealth amid growing demand for weight-loss drugs like Ozempic.
Planet Fitness Launches $1 Down Offer to Encourage Spring Engagement
Planet Fitness launches a $1 down, $15/month spring promotion through May 16 to encourage new member sign-ups and increase seasonal engagement, with flexible terms and accessible in-club workouts.
Life Time Launches Free On-Demand Fitness Classes for Moms and Kids Ahead of Mother’s Day
Life Time has launched a free series of on-demand fitness classes for moms and kids, available on the Life Time app starting May 6. The new collection encourages family movement with short, accessible workouts.
ŌURA Expands Metabolic Health Capabilities with Meal and Glucose Tracking
ŌURA adds Meals and Glucose tracking to its app, integrating Dexcom’s Stelo sensor for real-time metabolic health insights and personalized guidance.
F45 Launches Campaign Centered on Community and Member Experience
F45 Training launches its first global brand campaign, highlighting its community-driven approach, inclusive studios, and evolving wellness offerings across 1,500 locations.
Hims & Hers Appoints Former Amazon Exec Nader Kabbani as COO
Hims & Hers names former Amazon executive Nader Kabbani as COO to scale operations and expand access to personalized healthcare services across its growing platform.
Crunch Fitness to Host Nationwide Fundraiser for ALS Research
On May 31, Crunch Fitness locations across the U.S. will unite for a 90-minute “Love Your Muscles” class in support of Augie’s Quest to Cure ALS. Open to both members and non-members, the event blends strength, core, mobility, and dance—raising funds and awareness for ALS research. 100% of proceeds go directly to the nonprofit founded by Life Fitness pioneer Augie Nieto.
NASM Launches Strategic Advisory Board
NASM has launched a new Strategic Advisory Board led by industry veterans Mark Mastrov and Neal Spruce. The seven-member board will guide the organization on innovation, tech, policy, and growth as the fitness and wellness industry evolves.
GLP-1 Use Linked to 44% Drop in Cardiac Hospitalizations, According to Health Claims Analysis
A new claims analysis by Aon found that GLP-1 users experienced a 44 percent reduction in cardiac hospitalizations and slower medical cost growth compared to matched control groups.
Life Time Adds FitVine Wine to Its Pickleball Playbook
Life Time is bringing mindful indulgence into the wellness space with a new partnership featuring FitVine Wine as the official wine sponsor of Life Time Pickleball. With zero-sugar wines now available at select Life Time clubs and LifeCafes, this collaboration reflects a growing trend in the fitness industry: blending performance, recovery, and lifestyle-driven experiences. As pickleball surges in popularity, members can now toast their wins without compromising their goals.
As Recovery Becomes a Priority, 24 Hour Fitness Expands Its Premium Offerings
As gym goers prioritize recovery and results, 24 Hour Fitness rolls out Recovery24 and Premium Fit24 to meet rising demand for high-performance member experiences.