Latest Fitness and Wellness Industry News
Planet Fitness Starts 2026 With Nearly 2,900 Clubs as Membership and Sales Trend Up
Planet Fitness enters 2026 with 20.8 million members after reporting 6.7% same-club sales growth and continued club expansion in 2025.
Planet Fitness Ranks as Top Fitness Brand on USA Today’s Best Customer Service List
Planet Fitness ranked highest among fitness brands on USA Today’s 2026 America’s Best Customer Service list, placing 38th overall based on customer surveys and service metrics.
Planet Fitness Returns to Times Square as New Year’s Eve Presenting Sponsor for an Eleventh Year
Planet Fitness returns as presenting sponsor of Times Square’s New Year’s Eve celebration for an eleventh consecutive year, extending its long running partnership into 2026 and reinforcing its mass market fitness strategy.
Former Planet Fitness CEO Takes Board Role at Panobianco During Rapid Expansion
Panobianco Academia brings former Planet Fitness CEO Chris Rondeau onto its Board as the Brazilian franchisor expands past four hundred units, prepares for entry into Mexico, and strengthens financial and governance systems to support continued growth.
Planet Fitness Joins Boys & Girls Clubs of America as Official GivingTuesday Match Partner
Boys and Girls Clubs of America names Planet Fitness as its official GivingTuesday match partner, with Planet Fitness matching donations up to 75,000 dollars to support youth fitness, wellbeing and mentorship programs nationwide.
Planet Fitness Announces Proposed Refinancing Transaction
Planet Fitness announces that select subsidiaries plan to complete a refinancing transaction through the Company’s existing securitized financing facility, including new note issuance and repayment of 2022 debt.
Planet Fitness Flexes Strong Growth and Signals a Premium Price Shift Ahead
Planet Fitness reported 13% revenue growth in Q3 2025 and announced plans to raise its Black Card membership price to $29.99 after the 2026 peak join season, signaling a strategic shift in its pricing model while maintaining strong same club sales and expansion momentum.
Easy Mile Fitness Acquires 17 Planet Fitness Locations
Easy Mile Fitness has acquired 17 Planet Fitness clubs in Oregon and Alaska from Bravo Fit, expanding its portfolio to 70 locations across seven territories.
Planet Fitness Reports Record Participation in 2025 High School Summer Pass Program
Planet Fitness saw a record 3.7 million teens join its 2025 High School Summer Pass program, completing 19 million workouts across 2,700 gyms in the U.S. and Canada.
Hyperice Launches Next-Generation Contrast Therapy Device
Hyperice launches Hyperice X 2, a next-gen contrast therapy device with expanded heat and cold ranges, built-in compression, and portable design for athletes and active users.
Planet Fitness Leans Into Back to School With Member Discounts
Planet Fitness launches PerksFest, offering members discounts with Apple Music, Headspace, and WeightWatchers as routines reset for back to school.
Planet Fitness Uses Heatwave Sentiment to Power $1 Membership Push
Planet Fitness launches a $1 down, $15/month summer promotion amid rising temperatures. Backed by consumer survey data, the campaign highlights climate-controlled gyms, free teen access, and value-driven membership perks.
Planet Fitness Awards $250,000 in 'Judgement Free Generation' Scholarships to Youth Advocates of Kindness and Inclusion
Planet Fitness has awarded $250,000 in Judgement Free Generation® scholarships to 50 Boys & Girls Clubs teens across the U.S., recognizing youth who champion kindness, inclusion, and mental wellness. Since 2017, the brand has contributed over $1.65M through this initiative, reinforcing its long-term commitment to community impact and social-emotional development.
Planet Fitness Closes Q1 With 20.6M Members, Plans for Tariff Impact
Planet Fitness ended Q1 2025 with 20.6M members and $276.7M in revenue, while preparing mitigation plans to limit impact from potential tariff changes.
Planet Fitness Launches $1 Down Offer to Encourage Spring Engagement
Planet Fitness launches a $1 down, $15/month spring promotion through May 16 to encourage new member sign-ups and increase seasonal engagement, with flexible terms and accessible in-club workouts.
Planet Fitness Announces Leadership Changes as Part of 2025 Growth Strategy
Planet Fitness has announced leadership changes effective March 3, 2025, appointing Bill Bode as Chief Operating Officer and Jennifer Simmons as Chief Strategy Officer. Learn more about the company's executive restructuring and growth strategy.
Planet Fitness Announces Leadership Changes and Strategic Focus for 2025
Planet Fitness strengthens its leadership team with Chip Ohlsson as Chief Development Officer and Brian Povinelli as Chief Marketing Officer. Learn how these strategic appointments align with the company’s 2025 growth objectives, including brand refinement, member experience enhancements, and global expansion.
Strength Training Trend Continues in 2025, Planet Fitness Expands Equipment Offerings
Strength training continues to dominate fitness trends in 2025. Learn how Planet Fitness is responding with new equipment and investments to meet the demand while addressing retention challenges in the New Year fitness surge.
Planet Fitness Continues Tradition as Presenting Sponsor for Times Square NYE
Planet Fitness returns as the presenting sponsor of Times Square New Year’s Eve for the 10th year, featuring iconic party hats, Confetti Wishes, and a live broadcast on ABC's "New Year’s Rockin’ Eve."