Padel Studios Coventry has launched a UK fitness model that combines indoor Padel, Reformer Pilates and recovery services. Learn how the hybrid concept broadens audiences and creates a multi-use wellness hub.

JETSET Pilates expands its national footprint with a luxury real estate strategy that places modern Reformer Pilates studios inside high end residential and retail developments. Learn how the brand selects locations and integrates into established wellness oriented communities.

Life Time is expanding its reformer-based Pilates program nationwide as demand for small group training continues to rise. The 45-minute, music-driven workout blends athletic conditioning with mindful movement, reflecting a broader industry shift toward performance-focused Pilates experiences. Life Time plans to offer the program in more than 60 clubs by 2026, positioning itself at the forefront of the reformer training boom.

Dua Lipa joins Frame Fitness as Co-Founder and Chief Creative Officer, shaping the Pilates brand’s design, content, and global expansion.

[solidcore] appoints new C-suite leaders and a board member as the boutique fitness brand expands past 150 studios and builds capacity for continued growth.

Studio Pilates International will open its first German studio in Wiesbaden in 2026, expanding its global reformer Pilates franchise into mainland Europe.

JETSET Pilates opened 16 studios and signed 67 development deals in early 2025, expanding its national footprint and investing in franchise infrastructure.

Pvolve has been ranked No. 78 on Entrepreneur’s Franchise 500® list in the Top New & Emerging Franchises category. The recognition reflects the brand’s recent growth, hybrid service model, and expanding footprint in the boutique fitness sector.

VAURA Pilates expands into California with new franchise opportunities, bringing its immersive, performance-focused reformer Pilates experience to the U.S. market. With locations in New York and Austin, the brand is targeting rapid growth in major cities across North America.

iFIT acquires Reform RX, entering the Pilates market and expanding its connected fitness offerings for home and commercial users.

Pvolve launches its Sculpt Anywhere campaign with a portable workout bundle, nationwide tour, and 14-day challenge inspired by Jennifer Aniston’s routine.

Studio Pilates International added 20 new locations in 2024 and now operates 114 studios worldwide. With a 29% increase in client visits and growing demand for reformer-based fitness, the brand continues to scale in the boutique wellness space.

STRONG Pilates is expanding its U.S. growth plan with over 155 locations in development, backed by a strategic partnership with wellness investor Momentic Studios. The global fitness franchise, now operating 80+ studios across 11 countries, continues its rapid expansion after an 18% network revenue increase in 2024.

WHOOP and [solidcore] partner to enhance wearable tracking for reformer-based strength training. The new WHOOP activity mode provides more accurate insights into [solidcore]’s controlled, time-under-tension workouts, improving training and recovery metrics.

Discover how the Pilates equipment market is projected to grow by $146.3 million by 2028, driven by increasing demand for low-impact fitness solutions that promote mobility, flexibility, and long-term health.

Club Pilates is expanding to Belgium, Luxembourg, and Monaco with a plan to open 36 studios over 10 years. Learn more about the brand's growing presence in Europe and the rise of low-impact fitness.

Discover the rising demand for Pilates instructors as the industry experiences significant growth. Explore key stats on studio expansion, class popularity, and instructor opportunities.

Discover the rising demand for Pilates instructors as the industry experiences significant growth. Explore key stats on studio expansion, class popularity, and instructor opportunities.

Crunch Fitness celebrates 3 million members and unveils its Crunch 3.0 gym design, featuring enhanced recovery spaces, expanded strength training areas, and a revamped member experience.

Explore the 2024 ClassPass Report: Fitness bookings grew by 51%, wellness services surged 38%, and Pilates led workouts while ice skating saw 698% growth. Discover key trends shaping fitness and wellness.