Latest Fitness and Wellness Industry News

Rick Caro, Industry Pioneer and Former IHRSA President, Dies at 77

Rick Caro, founding leader of the Health & Fitness Association and influential industry consultant, has died at 77. His legacy includes shaping IHRSA, mentoring leaders, and bringing fitness to Wall Street.

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Canyon Ranch Tucson Nominated for Inaugural MICHELIN Wellness Award

Canyon Ranch Tucson is the only resort in the Americas nominated for the inaugural MICHELIN Wellness Award, recognizing the world’s top five wellness hotels. Winners will be announced October 8, 2025.

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Xponential Fitness Appoints Rachel Lee to Board of Directors

Xponential Fitness (NYSE: XPOF) has appointed Rachel Lee to its Board of Directors, effective August 25, 2025. Lee brings two decades of finance and board experience to support the company’s growth and governance.

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Gold’s Gym Signs Master Franchise Deal for 60 Locations in Brazil

Gold’s Gym will open 60 new locations in Brazil over the next 10 years under a master franchise deal, with a flagship debut in 2026. The expansion highlights Brazil’s role as the world’s second-largest fitness market.

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Los Angeles Studios Launch Boutique Fitness Loyalty Month to Promote Direct Bookings

Los Angeles boutique fitness studios launch Boutique Fitness Loyalty Month this September, urging direct bookings over third-party apps to support local gyms, teachers, and community sustainability.

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Pvolve Expands Studio Network With Five New Leases

Pvolve expands its U.S. footprint with five new studio leases, bringing its total toward 40 by 2025. Backed by Jennifer Aniston, the hybrid fitness brand blends functional movement with digital and in-studio training.

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Life Time Expands Work Lounge Concept Across U.S. Clubs

Life Time has expanded its Work Lounge concept with 55 locations completed and more than 30 in development. The lounges offer members productive spaces inside clubs, with both complimentary and premium options available, complementing the company’s Life Time Work coworking brand.

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Eight Sleep Raises $100 Million to Advance AI-Powered Sleep Technology

Eight Sleep raises $100M to develop its AI-powered Sleep Agent, expand into medical applications like Hot Flash Mode and sleep apnea, and grow in global markets.

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Studio Pilates International to Open First Studio in Germany

Studio Pilates International will open its first German studio in Wiesbaden in 2026, expanding its global reformer Pilates franchise into mainland Europe.

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Fitness International Responds to FTC Complaint

Fitness International responds to an FTC complaint, citing compliance with state laws and highlighting its online, in-person, and mail cancellation options.

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Burn Boot Camp Earns Sixth Consecutive Spot on Inc. 5000 List

Burn Boot Camp earns a spot on the 2025 Inc. 5000 list for the sixth year in a row, reporting $700K average revenue per location and 600 units awarded.

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Hyperice Launches Next-Generation Contrast Therapy Device

Hyperice launches Hyperice X 2, a next-gen contrast therapy device with expanded heat and cold ranges, built-in compression, and portable design for athletes and active users.

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Planet Fitness Leans Into Back to School With Member Discounts

Planet Fitness launches PerksFest, offering members discounts with Apple Music, Headspace, and WeightWatchers as routines reset for back to school.

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ABC Fitness Introduces Trainerize Business Platform for Coaches and Trainers

ABC Fitness launches Trainerize Business, an all-in-one platform for personal trainers and studios with booking, payments, referrals, and on-demand coaching.

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Walla Expands AI-Powered Studio Management Platform to Canada

Walla, the AI-powered platform for boutique fitness studios, expands into Canada, offering predictive member insights, automated marketing, and scalable tools for multi-location operators.

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Manhattan’s Reforme Marks Expansion of Urban, Tech-Driven Wellness Offerings

Reforme opens in Manhattan, blending European wellness tech and holistic therapies to meet rising demand for premium, non-invasive urban wellness.

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Les Mills Trials New Yoga Series to Help Clubs Scale Wellness Offerings

Les Mills has piloted a four-part yoga series to help clubs scale their wellness offerings, address instructor shortages, and meet rising demand for mind-body fitness. Early trials report high member satisfaction and full class occupancy.

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FuturHealth Adds Apple Fitness+ for GLP-1 Weight Loss Members at No Additional Cost

FuturHealth now offers Apple Fitness+ at no cost for GLP-1 weight loss members, providing access to thousands of workouts and meditations to support sustainable results.

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Life Time Opens 79,000-Square-Foot Club in Atlanta’s Perimeter Center

Life Time has opened its ninth Atlanta-area location with the 79,000-square-foot Life Time Perimeter in Sandy Springs’ Perimeter Center, offering fitness, wellness, recovery, coworking, and family amenities in a fully renovated three-story facility.

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